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10 Reasons To Market Globally While Selling Locally

Startup Professionals Musings

A UVP sells a product or service because it differentiates it from other products or services that are available. Build word-of-mouth into your product or service. Consider collaborating via shared marketing efforts, trade-show both space, co-branding promotional products, referral agreements, and cross-linking web sites.

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Nexiant Plans Major Upgrade

socalTECH

Lake Forest-based Nexiant , the developer of software-as-a-service for materials management (MRO), said this morning that it is planning a major software release. Nexiant is venture backed by The Argentum Group, InnoCal Venture Capital, Inverness Graham Investments and Mission Ventures. READ MORE>>.

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10 Keys To Results With Social-Local-Mobile Marketing

Startup Professionals Musings

A UVP sells a product or service because it differentiates it from other products or services that are available. Build word-of-mouth into your product or service. Consider collaborating via shared marketing efforts, trade-show both space, co-branding promotional products, referral agreements, and cross-linking web sites.

Mobile 173
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10 Innovative New Global Ways To Grow Your Business

Startup Professionals Musings

A UVP sells a product or service because it differentiates it from other products or services that are available. Build word-of-mouth into your product or service. Consider collaborating via shared marketing efforts, trade-show both space, co-branding promotional products, referral agreements, and cross-linking web sites.

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Interview with Greg Siegel, VidMe

socalTECH

Last month, Glendale-based VidMe (www.videme.com) announced that it had launched a private, video sharing service with backing from Applied Minds and Will Hearst, one of the partners at Kleiner Perkins Caufield and Byers. There are a lot of video sharing sites out there, like YouTube, etc.,

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10 ‘Best Of Breed’ Marketing Practices For Startups

Startup Professionals Musings

A UVP sells a product or service because it differentiates it from other products or services that are available. Build word-of-mouth into your product or service. Consider collaborating via shared marketing efforts, trade-show both space, co-branding promotional products, referral agreements, and cross-linking web sites.