socalTECH

MAY 29, 2012

Ace Metrix , a provider of technology for television advertising analytics, said today that it has raised $8M in a funding round from WPP, Hummer Winblad Venture Partners, Leapfrog Ventures, and Palomar Ventures. The firm's technology is aimed at measuring the effectiveness of television advertising.

El Segundo 133

El Segundo Palomar Advertising Los Angeles 133

socalTECH

SEPTEMBER 30, 2009

Los Angeles-based Crosscut Ventures (www.crosscutventures.com) is one of the newest venture capital funds in the area, and has quietly been working on funding local companies over the last year. Brian Garrett: We started Crosscut Ventures about a year ago. Let's start with an overview of the fund. What do you invest in?

Southern California 153

Southern California Startup Palomar Rustic Canyon 153

socalTECH

JULY 8, 2009

Ace Metrix is venture backed by Hummer Winblad, and Palomar Ventures. We knew we were onto something big, and starting knocking on VC doors because we realized if we wanted to syndicate our data, we needed the investment. Tell us a bit about your company? We're really revolutionizing TV ad creative.

Advertising 100

Advertising Palomar Startup Customer 100

Both Sides of the Table

JUNE 23, 2015

Crosscut Ventures has just announced their 3rd fund and clocking in at $75 million , which will be focused heavily on Los Angeles – FTW. Brian grew up locally and after he was graduated from Stanford (engineering) and Stanford MBA he went to work at a firm called Palomar Ventures. They had only one problem.

News 150

News Funding Venture Capital Dollar Shave Club 150