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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

Having a set of metrics that you watch & that you feel are the key drivers of your success helps keep clarity. And the more public you can make your goals for these key metrics the better. You will likely have multiple sets of metrics you keep depending on the company’s stage, one’s function in the company and level.

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This Week in VC – Scott Painter, CEO of Zag & TrueCar

Both Sides of the Table

The consumer product they’ve created is called TrueCar. And finally, Scott demonstrated his internal management tool for managing the metrics of his business. A demand side advertising platform which allows advertisers to bid on individual ad impressions in real time, based on the site and who would see it. Foursquare.

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Interview with Tara Weingarten, VroomGirls

socalTECH

As automotive web sites go, there are lots of review and information sites giving you information about new and used cars, magazines and information sites for auto enthusiasts, and discussion sites and groups for all kinds of cars. But, it turns out, there are not any automotive sites specifically geared towards women.

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