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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. I covered that topic in my Twitter is RSS post. I believe that many social networks confused this idea.

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Guerilla Marketing, Brad Feld Style

InfoChachkie

When the entrepreneur is obsessed with the product and the company has organized all of its activities around that, it’s very powerful.”. In particular, Brad was impressed that, “Trada…educated people on how SEM works…and they were incredibly inclusive. If you have $hitty products, the marketing is impossible. Share and Enjoy.

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