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Startup Lessons From Pink Floyd’s Dark Side Of The Moon

InfoChachkie

Their deep understanding of their customers, an uncompromising drive to create a quality product and the courage to ignore the music industry's formulaic approach to producing hits resulted in the creation one of the top selling non-compilation albums of all time. This audience feedback allowed the band to iteratively modify their creation.

Startup 269
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Guerilla Marketing, Brad Feld Style

InfoChachkie

companies should… focus on building amazing products. If you have amazing products, the marketing of those products is trivial. If you have $hitty products, the marketing is impossible. Instead of focusing on marketing as an activity… integrate it into (your) products.”. Brad Feld, Managing Director, Foundry Group.

Marketing 233
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Top 120 Startup Posts for 2010

SoCal CTO

Some really great stuff in 2010 that aims to help startups around product, technology, business models, etc. First Principles. Steve Blank , January 25, 2010 10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Startups & VCs: Learn How to Design, Market, & Eat Your Own. -

Startup 378
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Entreprenurs Must Kick Down The Door When Opportunity Knocks

InfoChachkie

Once the tour concluded, the group returned to Ron’s office where he notified them that he would initially sign them to a development deal. He made it clear that this approach would allow the band to re-cut a few of their demos, which he would use to persuade the label to sign the band to a full-fledged recording contract.

Startup 222
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Most Common Early Start-up Mistakes

Both Sides of the Table

This is part of my ongoing series “ Start-up Lessons. &# If you want to subscribe to my RSS feed please click here or to get my blog by email click here. I know it’s obvious but I’m always surprised how many people just start building products without thinking enough about the market. Not worth it.

Startup 365
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Trade Show Guerilla Marketing – Booth Babes With Beards

InfoChachkie

I always enjoy a great guerilla marketing story, such as TestFlight’s use of T-shirts and Tacos to gain Steve Jobs’ attention at Apple’s 2011 developers’ conference. Her company has since signed a contract with Central Desktop. This initial, casual conversation led to a deeper discussion about the company’s products.

Marketing 209
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63 Los Angeles Entrepreneurs To Be Proud Of

SoCal Delicious

Subscribe to RSS. Subscribe to RSS. He previously led business development for Affiliate Fuel, leading to its acquisition by Experian in 2005. Christopher Brereton is one of the founders and lead guru of PictureHealing , a company that develops community, awareness and support through photo sharing on iPhones.