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MomentFeed Partners With Location3 Media

socalTECH

Santa Monica-based MomentFeed , the startup which is developing software to provide analytics on such things as check-ins and customer interaction at retail locations, said this week that it has partnered with digital marketing firm Location3 Media.

Media 171
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Tsavo Buys BetterPPC

socalTECH

Santa Monica-based Tsavo Media, the startup headed by former Userplane CEO Michael Jones, said today that it has acquired Better Inc, the SEO and pay-per-click marketing software firm headed by Ben Padnos. According to Tsavo, Better provides SEO and PPC management to such clients at Paramount, Dreamworks, and Closet World.

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Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

When I as a 41-year old living in Santa Monica with 2 young boys type “Halloween Costume&# into Google it is pretty clear that there is a highly likelihood or intent by me to shop for Halloween goods. So PPC (pay-per-click) advertising on social networks has performed poorly to date.

Ideas 286