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Tsavo Buys BetterPPC

socalTECH

Santa Monica-based Tsavo Media, the startup headed by former Userplane CEO Michael Jones, said today that it has acquired Better Inc, the SEO and pay-per-click marketing software firm headed by Ben Padnos. According to Tsavo, Better provides SEO and PPC management to such clients at Paramount, Dreamworks, and Closet World.

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Interview with Dan Yomtobian, Scour

socalTECH

Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. We talked with Dan to learn more about Scour, how it started, what he's hoping to do with it, plus learn more about the firm's hiring plans. Dan Yomtobian: Scour is a social search engine, which meta searches Google, Yahoo, and MSN.

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