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Test Your Aptitude for Business Internet Jargon

Startup Professionals Musings

Social media marketing. Today there are huge communities online, like Facebook and Twitter, which grew in popularity for socializing with friends. Search engine marketing (SEM). Techniques include search engine optimization (SEO) and paid result placement. Blogs composed of video clips are called “vlogs.”

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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

It says that selling an airplane ticket for $500 and getting paid a $5 fees by the airlines (1% gross margin) is not the same thing as selling $500 of software that you built (>90% gross margin). Equally, hoping to unseat TripAdvisor without understand their SEO strengths and how much it would cost to knock them down would be naïve.

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