Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t
Both Sides of the Table
JANUARY 12, 2014
If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. The start of marketing is figuring out a market need and a way to solve that need better than anybody else.
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