6 Keys to Becoming an Influencer for More Business
Startup Professionals Musings
MARCH 17, 2017
Based on my current role as a mentor to entrepreneurs, I will paraphrase and recommend Whiddon’s top techniques in business terms: Build an image of likability and rapport. The net effect is that influencers can rely more heavily on the less expensive “pull” marketing, rather than traditional “push” marketing.
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