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Startup Professionals Musings
JULY 3, 2020
Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. In fact, we now live in a buyer-led digital age, where the traditional media push-marketing efforts just don’t work.
Berkonomics
JUNE 18, 2020
We all know that the world of marketing has turned upside down these past years through the power of the Internet. The new power model of marketing. Marketing texts and college professors say that it takes at least seven impressions – exposures – before a person recognizes and acts upon the message.
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Startup Professionals Musings
MARCH 31, 2023
Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. In fact, we now live in a buyer-led digital age, where the traditional media push-marketing efforts just don’t work.
Startup Professionals Musings
OCTOBER 21, 2015
Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. In fact, we now live in a buyer-led digital age, where the traditional media push-marketing efforts just don’t work.
Startup Professionals Musings
JULY 9, 2018
Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. In fact, we now live in a buyer-led digital age, where the traditional media push-marketing efforts just don’t work.
Berkonomics
JULY 25, 2013
We all know that the world of marketing has turned upside down these past years through the power of the Internet. Marketing texts and college professors say that it takes at least seven impressions – exposures – before a person recognizes and acts upon the message. That’s an expensive proposition for small companies.
Tech Zulu Event
MARCH 31, 2015
Telecom has announced that it has filed suit against the United States government in response to the recent ruling by the Federal Communications Commission on Net Neutrality. The providers are also not allowed to seek payments in exchange for faster content delivery. The suit was filed in the U.S. block video chatting apps.
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