Is it a Good Idea to Have Ads in Tweets?
Both Sides of the Table
OCTOBER 29, 2009
Banner or AdSense style ads placed either at the top of the page or down the right hand side (often called a skyscraper) would only net Twitter money for users that log into Twitter.com. So PPC (pay-per-click) advertising on social networks has performed poorly to date. See Fred Wilson’s post on Twitter referring traffic.
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