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How Addroid Is Hoping To Solve The Ad Industry's Flash Problem, with Matt Cooper

socalTECH

One of the side effects of the war over Flash, has been with advertisers--particularly in Hollywood--who rely on Flash to help display their advertising banners and video to users. Matt Cooper: What we're really trying to do, is reshape the advertising space. We've figured out how to take the banner into 2016 and beyond.

Hollywood 100
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Why the Former President of Nickelodeon Joined mitú as CEO.

Both Sides of the Table

Advertisers, wake the f**k up. 30% of all real income growth in 2005–2015 was from Latinos (U.S. Latino purchasing power will reach $1.7 trillion in 2020 (U.S. Census), surpassing total expenditure of even the much sought after Millennial population. Latinos drove 69% of total net increasing in U.S. home ownership in 2015 (NAHREP).

Media 269
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Interview with Robert Flynn, Aggregage

socalTECH

That will primarily be focused on ad sponsorships, and selling advertising via lead generation, CPC, white papers, and so on, to generate revenue. Back in the early days of LA venture capital, I was first an associate of a fund, and then partner of a fund, Entertainment Media Venture Partners. Robert Flynn: Yes. plus range.

Startup 162
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REACH | Disruptive Technologies Impacting the Future of Gaming [Live]

Tech Zulu Event

Scot has been an entrepreneur and executive responsible for the launch of several interactive entertainment ventures. Scot has 15+ years experience developing product integration and interactive campaigns for major sports, entertainment and consumer brands. It generates revenues through Subscription, Virtual Currency and Advertising.

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Interview with Kanaan Jemili, uCast Global

socalTECH

As you know, today, video is one of the primary means of communications from a personal, corporate, and entertainment level. The other thing we do, is were very transparent about sharing data with them, like user data and advertising data. In 2004 and 2005, I was at DivX in San Diego, and I was head of product there.

Content 113
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Can Blip.TV Change The Indie Production Market On The Web?

Tech Zulu Event

has provided a platform since 2005 for indie producers, distributors and advertisers to provide viewers with this kind of content. In plain English, they’ve redesigned the site so that it is more interactive from a social media perspective and not just for viewers but for their content producers and advertising partners.

Web 65
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What Jonah @Peretti, CEO of BuzzFeed, Sees in the Future of Digital Media

Both Sides of the Table

Around 2001 Jonah was studying at MIT Media Lab and began running experiments in viral stories in an era before smart phones (2007) and before social networks took off (2004–2007) and before YouTube (2005). Again he looked to the media industry history and pointed out that before Ted Turner founded CNN he had an entertainment channel.

Buzzfeed 210