Announcing a Deal I’ve Wanted to Talk About for a Year
Both Sides of the Table
FEBRUARY 7, 2013
I first met Ethan in 2005. He had an idea for a startup that would help consumers better book service jobs and would take on Service Magic, which he believed had a business model that could be disrupted. I was preparing to move back to the US from London after 11 years abroad. The company was called Red Beacon. So there you have it.
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