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Guerilla Marketing, Brad Feld Style

InfoChachkie

Brad proudly described how the company successfully used thought leadership marketing to seed a marketplace in which companies can outsource their SEO campaigns to a legion of independent, third-party “optimizers.” One of the firm’s more infamous marketing stunts was their 2011 music video, entitled I’m A VC. Just be you.

Marketing 233
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9 Women Can’t Make a Baby in a Month

Both Sides of the Table

In the initial phases of any new market you’re developing a product (hopefully with a minimal set of features), getting feedback from customers, refining your product based on user feedback and then re-launching your product. Markets develop for a complex set of factors that are often beyond all of our control.

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Meet the Investors & Tech Leaders Judging at Startup Night SXSW 2018

Tech.Co

Also at Startup Night will be 25 diverse and innovative startups showcasing their latest products, competing for prizes including: $1K from LaunchKC , Business Extra Points from American Airlines , and a fast tracked spot to the Startup of the Year semifinals competition at Innovate Celebrate 2018. Joanne Chen, Partner at Foundation Capital.

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How FreedomPop's Free Wireless Internet is Disrupting Telecom

socalTECH

People aren't having to be sucked into a two year contract, so they're more willing to convert in our model, versus the incumbents out there. The average user and consumer only consumes 5GB a month, and we think we can provide something massively competitive to both DSL and cable. Freemium creates a better conversion rate.

Startup 245
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Schlep & Fetch: Delivering Anything and Everything, On Demand

socalTECH

In May of 2011, we finally got a delivery, after two months of doing that. At the time, we developed a collective buying scenario for restaurants, where everyone paid to have delivery service. How does this compare with competition from the Uber and Lyfts of the world? We got lots of miles on that stroller. That's too expensive.

Demand 100
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Should Startups Focus on Profitability or Not?

Both Sides of the Table

While Google and Facebook will buy “acquihires” (at least as of Dec 2011), many acquirers hate the idea of buying companies that aren’t profitable. Fast early growth in a market is often eroded when competition gets fierce and prices are forced down due to competition. million contract over two years.

Startup 418
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Top 57 Online Startups Meets Technology Meets Product Posts for November 2010

SoCal CTO

Equity-Only CTO and Equity-Only Developers - SoCal CTO , November 1, 2010 I had a recent email dialog with the founder of a company looking for a CTO for their startup. Was it a Startup Founder Developer Gap ? Clearly it'd be more accurate to say "sometime in Q1 2011." Sometimes fear is a good motivator.