2015 Customer Social Media Technical Review 
Startup Professionals Musings
JANUARY 17, 2015
This is the mysterious and dreaded due diligence process, which can kill the whole deal. Some entrepreneurs do very little to prepare for due diligence, assuming all the talking has already been done, and the business plan and results to-date tell the right story. Visit reference customers, partners, and vendors.
Startup Professionals Musings
AUGUST 29, 2015
With the advent of social media and the pervasive move to smartphones, even customers who still prefer to purchase in brick-and-mortar stores have dramatically changed their shopping habits. If you refuse to play by their rules, they have the power to easily find alternatives, and actively pull other potential customers away.
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Startup Professionals Musings
OCTOBER 19, 2015
I usually envision a 50-50 ownership split for their efforts, but every engineer believes the technology side deserves the majority share. If you consider yourself a technologist, you probably believe and may be propagating one of the following myths: The first priority for funding should be to develop the technology.
Startup Professionals Musings
JANUARY 2, 2016
In business, this means an entrepreneur who never says no to any customer is doomed to a hard life and some expensive mistakes. Many people will argue that total customer satisfaction is paramount, but I’m a pragmatist who believes that treating everyone the same really means treating all of them poorly.
Startup Professionals Musings
DECEMBER 14, 2015
Gerber memorialized this concept many years ago in his classic book E-Myth , which postulates that most startups are initiated by entrepreneurs with technical skills, rather than business skills, resulting in a high failure rate. In fact, both customers and investors often avoid the perceived high risk of innovative technology pitches.
Startup Professionals Musings
OCTOBER 23, 2015
That’s why they insist on spending a day with your team as part of the due diligence process. Customize your organizational structure based on individuals' strengths. Technology can be used to facilitate customer support and sales, as well as enhance your product. Every investor knows this.
Startup Professionals Musings
SEPTEMBER 28, 2015
Too many entrepreneurs look for that one magic bullet -- an exciting new technology, perhaps, or their own determination to make the world a better place -- to override any shortcomings in their startup model. A near-term customer value proposition. In all cases, you need customer support, formal processes and training in place.
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