Startup Professionals Musings

MAY 15, 2017

In my experience working with startups, the best approach these days is to find and use a good mentor (been there, done that). Of course, mentoring is not new – it’s been the favored way to learn arts and crafts since way back in the middle ages. But I assert that mentoring in business is making a comeback.

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Startup Professionals Musings

FEBRUARY 27, 2019

Today, customers and future managers put a higher value on relationships, and expect to know you from industry conferences, social media, or recommendations from peers. Use blogging, outside publication, and speaking or mentoring opportunities to establish credibility and stand out above peers. Walk away from a bad role or customer.

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Startup Professionals Musings

JUNE 18, 2017

If team members and customers can’t relate to your purpose, or don’t agree with it, your business will not thrive. It’s important to involve your team in the definition of purpose, and agree it is consistent with a viable business model, including opportunity, customer need, and a positive return.

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Startup Professionals Musings

OCTOBER 27, 2017

Real leaders improve the readiness, training, and preparation for these events, so that circumstances are not a source of pain, but are expected and can be accomplished with personal satisfaction. The personal preferences and ego of anyone in the company has little to do long-term business success and satisfaction.

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Startup Professionals Musings

NOVEMBER 11, 2017

In my experience as an advisor and mentor to entrepreneurs in business, one of the biggest failures I see is a lack of self-leadership. This momentum is what you need for enjoyment and satisfaction, as well as for others to see you as a business leader. Marty Zwilling First published on Huffington Post on 11/10/2017.

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Startup Professionals Musings

MARCH 17, 2017

Based on my current role as a mentor to entrepreneurs, I will paraphrase and recommend Whiddon’s top techniques in business terms: Build an image of likability and rapport. In today’s customer context, you can foster rapport by dressing like them, making every effort to look attractive, offering compliments, and listening intensely.

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Startup Professionals Musings

MARCH 10, 2017

In my role as a mentor to entrepreneurs, I often recommend attacking bad habits and efforts to improve using the six basic strategies outlined by the authors. Be honest with yourself about small habits you have which may irritate your direct reports, coworkers, or customers. The little satisfactions can sometimes mean a lot.

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