SoCal Tech Calendar

MARCH 11, 2010

Wednesday, March 17, 2010 -- Faceoff: Social Media versus Paid Search Marketing. Social media advocates tell you that you need to be active on LinkedIn and become a Blogger. Techbizconnection. Which is better for Lead Generation? They tell you that your company must have a Facebook fan page and a Twitter following.

Paid Search 100

Paid Search Social Media Media Marketing 100

socalTECH

AUGUST 29, 2012

Continuing its international expansion, Woodland Hills-based ReachLocal , which helps local businesses market themselves online through paid search marketing and other advertising, said it has opened up new offices in Canada and Germany. ReachLocal has been active in Canada since 2008, and in Germany since 2011.

ReachLocal 159

ReachLocal Woodland Hills Paid Search Advertising 159

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. At RingRevenue we’ve created a call performance marketing platform that at its core is all about getting more high-value calls to advertisers who want them.

Marketing 209

Marketing Advertising Paid Search Startup 209

socalTECH

MARCH 10, 2017

In 2013, Facebook local pages, Google Pages, and Yelp were not all that active. There are hundreds and thousands of representation of companies on Facebook, Google, Apple, and Yelp, in paid search and through social experiences. Now that you have some new funding, what's the big goal for the company?

Google 127

Google Paid Search Mobile Activity 127

Startup Professionals Musings

OCTOBER 3, 2012

Social media activities require professional effort and time, so beware the hidden costs. Search engines. If you web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Paid search” will mitigate this to some extent, but is not a sustainable strategy.

Startup 96

Startup Social Media Content Paid Search 96

Startup Professionals Musings

NOVEMBER 12, 2013

Social media activities require professional effort and time, so beware the hidden costs. Search engines like Google are still the primary method for finding information on the Internet. If your web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Do them all.

Social Media 93

Social Media Content Startup Web 93

socalTECH

FEBRUARY 24, 2010

Second, we look at advertising/brand/and marketer appeal for that audience. However, one of the nice things about being focused on products, is monetization around the activity around products is very clear. It's not a stretch to figure out how to monetize traffic, content, and activity around a product.

Content 165

Content Demand Sites Media 165