socalTECH

OCTOBER 6, 2017

If you're an NCAA fan, and you've loaded the app for your favorite team, there's a high likelyhood that the app is actually the product of El Segundo-based Hopscotch (www.gohopscotch.com). We got our start in sports, with a ton of mobile applications for sports fans. We split that advertising revenue with our partners.

Mobile 162

Mobile Platform El Segundo UCLA 162

Both Sides of the Table

MARCH 30, 2010

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. it provides complete transparency in how much advertisers are paying, how much Burstly takes and what your revenue is. I’ll explain in detail below.

Mobile 282

Mobile Invest Company Companies 282

socalTECH

APRIL 1, 2010

We cater to mobile phone developers--right now the iPhone, and coming soon to Android. You have advertising networks and mediation players, but you don't really have an ad management platform like ours. I've been in the ad network business, helping Adconian, and know the web site publishing world. Our space is pretty young.

Startup 164

Startup Platform Advertising GRP Partners 164

socalTECH

MARCH 12, 2019

We built a whole, loyalty rewards and points system to incentivize changes, and also helps with behavior management and sustained change. We're applying that same platform and are now using it for information, commerce, and advertising in vehicles. Brian Biniak: I was back at Nokia running the products ecosystem with the app store.

Artificial Inteligence 113

Artificial Inteligence Startup Commerce Platform 113

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Ian Swanson: Sometrics is a social analytics and advertising company. I worked at Userplane, building social applications for sites like MySpace.

Social Media 113

Social Media Advertising Social Network Userplane 113

socalTECH

NOVEMBER 19, 2018

We build products and services tied to mobile carriers. Those technologies allow us to scale and offer a superior product for customers. As you know, publishers are also going through disruption, magazines are going to digital as well as video, and were helping publishers to go and capitalize on the video side of publishing.

Content 113

Content Startup Mobile Platform 113

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Ian Swanson: Sometrics is a social analytics and advertising company. I worked at Userplane, building social applications for sites like MySpace.

Social Media 100

Social Media Advertising Social Network Userplane 100