socalTECH

NOVEMBER 11, 2010

Los Angeles-based DataPop , a new paid search ad management firm started by a pair of Overture/Yahoo Search Marketing veterans, has raised $1.7M Tags: datapop venture capital search marketing advertising overture yahoo. in a Series A funding round, the company said this morning. READ MORE>>.

Yahoo 145

Yahoo Paid Search GRP Partners SoCalTech 145

socalTECH

JULY 29, 2009

Yahoo and Microsoft said that Yahoo will use the technology behind Microsoft's Bing search engine to power all of the web search aspects of its web site, with Yahoo taking over premium search advertising sales for Microsoft. Tags: technology advertising engine search microsoft overture yahoo.

Yahoo 113

Yahoo Southern California Paid Search Advertising 113

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. For businesses like this, finding new ways to drive more of these high-value inbound sales calls is key.

Marketing 209

Marketing Advertising Paid Search Startup 209

socalTECH

MARCH 10, 2017

That allowed us to bring in a new investor, Level Equity, and we raised a little over $16M in capital to scale the business. There are hundreds and thousands of representation of companies on Facebook, Google, Apple, and Yelp, in paid search and through social experiences. So what does your customer look like nowadays? ,p>

Google 127

Google Paid Search Mobile Activity 127

InfoChachkie

DECEMBER 2, 2009

“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. Paid Search – Customers which click on sponsored ads associated with search keywords fall into this category. John Wanamaker.

Custom 164

Custom Customer Advertising SEM 164