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Rubicon Project: Q2 Advertising Grows

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Los Angeles-based Rubicon Project , the online advertising firm which helps web publishers optimize their ad network revenues, reported this week on the latest online ad spending, saying that ad spending tracked at its customers grew 47 percent in the first half of the year. Tags: rubicon project online advertising content.

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Rubicon Project Buys SiteScout

socalTECH

Los Angeles-based Rubicon Project , the online advertising optimization firm backed by Clearstone, Mayfield, IDG, and Peacock Equity Fund, announced this morning that it has acquired SiteScout , a Seattle-based firm providing malware security technology. Financial terms of the buy were not announced. READ MORE>>.

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Rubicon Project Debuts New Product

socalTECH

Los Angeles-based Rubicon Project , the developer of online advertising optimization tools funded by Clearstone Venture Partners, Mayfield Fund, IDG Ventures and Peacock Equity Fund, said today that it has rolled out a new product called REVV for demand. Tags: revv automation publishing advertising project rubicon.

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Rubicon Project Names VPs

socalTECH

Los Angeles-based the Rubicon Project , the online ad optimization service for online publishers, said today that it has named Jay Sears as SVP Marketplace Development, and Jeremy Fain as Vice President Client Services. Sears was most recently at PulsePoint, and Fain was at CBS Interactive. READ MORE>>.

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Rubicon Project Opens London Office

socalTECH

Santa Monica-based internet advertising firm the Rubicon Project said Thursday that the firm has officially opened up its London offices, and hired on a Director to handle UK publishers. Tags: rubicon project executive international london advertising optimization software. READ MORE>>.

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Rubicon Project Bolsters Executive Ranks

socalTECH

Los Angeles-based online advertising firm Rubicon Project is significantly boosting its executive ranks today, saying that it has named a new CTO, General Counsel, and SVP of Product Management to the firm.