article thumbnail

Dollar Shave Club: 2.2M Members, New Commercials

socalTECH

Santa Monica-based Dollar Shave Club , the membership-based razor delivery service led by Michael Dubin, says the firm is up to 2.2 The company said its new ad campaign, "The Crusty Razor", was co-written by Michael Dubin and creative director Alec Brownstein. READ MORE>>.

article thumbnail

Best of 2012: Dollar Shave Club's Launch Video, Red Bull Stratos

socalTECH

According to the Wall Street Journal today, Santa Monica-based Red Bull 's sponsorship of Felix Baumgartner's skydive from space, and fellow Santa Monica company Dollar Shave Club 's launch video made the list. Dollar Shave Club is the Science Inc.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 Commercials That Made Dollar Shave Club So Successful

Tech.Co

Whether it be the empire of characters employed by Geico or the Energizer Bunny that keeps going and going and going, finding a way to connect with potential customers through the power of advertising is something every startup hopes for. Now, the moment you’ve been waiting for!

article thumbnail

Interview with Michael Dubin, Dollar Shave Club

socalTECH

Earlier this month, Los Angeles startup Dollar Shave Club (www.dollarshaveclub.com) made a huge splash with its launch of a subscription, monthly delivery service for razor blades. We talked with Dubin earlier about the company. The company is also one of the companies to recently emerge out of Science, Inc.,

article thumbnail

The brains behind one of marketing’s biggest hits are out to reshape the industry again… with direct mail

TechCrunch LA

Postie , a new Los Angeles-based startup, has a vision for the future of advertising and marketing — and it’s direct mail. Unilever buys Dollar Shave Club for reported $1B value. Neddenriep, served as the chief technology officer for Science — a role he’s continuing at Postie. Postie has raised $3.5

article thumbnail

Dollar Shave's TV Push Powered By Convertro

socalTECH

Fans of Los Angeles subscription razor firm Dollar Shave Club might have noticed a lot of the firm recently on television. Convertro said it has been working with Media Design Group , a direct response TV advertising agency, to help measure the efficacy of broadcast marketing. READ MORE>>.

article thumbnail

Retention Science Snags $7M

socalTECH

Santa Monica-based Retention Science , the marketing software technology maker led by Jerry Jao, has snagged $7M in a Series A funding, according to the company. Angels Brian Lee (Honest Company, LegalZoom), Michael Dubin (Dollar Shave Club), Tamim Mourad (PriceGrabber.com) and Andy Dunn (Bonobos) also participated in the funding.