Remove Advertising Remove Custom Remove Search Engine Optimization Remove Tool
article thumbnail

Here are tricks to find yourself on social media.

Berkonomics

Start with a simple tool. There are tools to inform you when your company name or personal name is mentioned. Try registering in NAYMZ.com and work to increase your “rep score” to a maximum of 99 with a combination of testimonials, media postings, customer up–votes and more.

article thumbnail

8 Strategies To Drive Your Startup To Profitability

Startup Professionals Musings

Some make big mistakes, such as Webvan expanding too fast with a huge infrastructure, and Pets.com , trying to grow the business with a negative margin, under the mistaken assumption that winning customers is more important than making a profit. Actively listen to customer feedback, and don’t be a one-trick pony.

Startup 134
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Have you set your social media listening posts?

Berkonomics

There are tools to inform you when your company name or personal name is mentioned. Try registering in NAYMZ.com and work to increase your “rep score” to a maximum of 99 with a combination of testimonials, media postings, customer up–votes and more. There is still a great place for traditional advertising.

article thumbnail

8 Keys To Scaling The Business After Initial Traction

Startup Professionals Musings

Some make big mistakes, such as Webvan expanding too fast with a huge infrastructure, and Pets.com , trying to grow the business with a negative margin, under the mistaken assumption that winning customers is more important than making a profit. Actively listen to customer feedback, and don’t be a one-trick pony.

article thumbnail

Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Customer 164
article thumbnail

8 Key Rules for Starting a Business on a Shoestring

Startup Professionals Musings

A few years ago, before the Internet was pervasive, before everyone carried a smartphone and before do-it-yourself software tools were available for free, it was difficult to reach a critical mass of new customers without spending a million dollars on a website, custom software and television advertising.

Startup 108
article thumbnail

8 Initiatives To Increase Your Business Growth Curve

Startup Professionals Musings

Some make big mistakes, such as Webvan expanding too fast with a huge infrastructure, and Pets.com , trying to grow the business with a negative margin, under the mistaken assumption that winning customers is more important than making a profit. Actively listen to customer feedback, and don’t be a one-trick pony.