Tech Zulu Event

OCTOBER 6, 2016

The idea behind the strategies quite simple; optimize one’s e-commerce website for search engines such that when a web surfer is using a search engine to buy a product that you offer, your website shows up. Incorporate Advertising into your Marketing Strategy. Increase Your On-Site SEO.

Commerce 58

Commerce Search Engine Optimization Sites Marketing 58

Tech Zulu Event

NOVEMBER 18, 2011

Having paying “Customers” is what makes the cash register roar. An entrepreneur having low self worth is the number one deterrent for a potential customer not buying into what you are selling. Using your service or owning your product isn’t why a person buys, it’s the experience your customer will have.

Customer 85

Customer Custom Marketing SEO 85

SoCal CTO

NOVEMBER 10, 2009

He has a really interesting background as a product manager and now an entrepreneur. Like many product managers, my background is fairly eclectic. That's where I learned I enjoyed interacting with customers and working with development teams to build and launch products. Tell me a bit about your background.

Product 150

Product Entrepreneur Social Media Google 150

Startup Professionals Musings

AUGUST 20, 2013

Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Startup Professionals Musings

FEBRUARY 18, 2017

Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue.

Search Engine Optimization 54

Search Engine Optimization eBook Advertising SEO 54

Startup Professionals Musings

MARCH 23, 2013

What most people don’t realize is that, according to new research , 90% of search engine users rarely look at the paid results. Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. Cost per click (CPC). Cost per action (CPA).

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

JULY 22, 2012

Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

Startup Professionals Musings

MAY 5, 2017

Having a website won’t help if customers can’t find it. They expect to find you on the first result page from search engines, and position ranking is driven by relevant keywords, new content on a regular basis, and inbound and outbound site links. Use social media to actively engage with your customers.

Social Media 57

Social Media Search Engine Optimization Startup Customer 57

Startup Professionals Musings

JULY 29, 2016

Some make big mistakes, such as Webvan expanding too fast with a huge infrastructure, and Pets.com , trying to grow the business with a negative margin, under the mistaken assumption that winning customers is more important than making a profit. Introduce new products and enhancements every month.

Search Engine Optimization 57

Search Engine Optimization Startup Social Media Metrics 57

Startup Professionals Musings

OCTOBER 15, 2012

I believe stealth makes sense for large companies who can be sued for “pre-announcing” a new product to stall the market or kill a competitor. It also makes legal sense to never disclose the details of your patent application, before the product is ready to ship. This takes time, and is more valuable than any advertising you can buy.

Entrepreneur 101

Entrepreneur Search Engine Optimization Startup News 101

Startup Professionals Musings

OCTOBER 3, 2010

Search engine marketing is simply buying advertising for your business from Google or another search engine company. Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products. Cost per click (CPC). Cost per action (CPA).

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Startup Professionals Musings

DECEMBER 5, 2010

Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. No name, picture, address, or business history only convinces customers that you are hiding, located in an untrustable country, or don’t have a clue.

Tips 92

Tips Search Engine Optimization Startup Advertising 92

Startup Professionals Musings

JUNE 18, 2012

I come from a high-tech software background, and only a few years ago, it would cost at least a million dollars ($1M) for a team of professionals to produce any commercial software product. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. Manufacturing cost and lead times.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

Startup Professionals Musings

AUGUST 31, 2011

I believe stealth makes sense for large companies who can be sued for “pre-announcing” a new product to stall the market or kill a competitor. It also makes legal sense to never disclose the details of your patent application, before the product is ready to ship. This takes time, and is more valuable than any advertising you can buy.

Startup 101

Startup Search Engine Optimization Course Media 101

Startup Professionals Musings

AUGUST 10, 2010

I believe stealth makes sense for large companies who can be sued for “pre-announcing” a new product to stall the market or kill a competitor. It also makes legal sense to never disclose the details of your patent application, before the product is ready to ship. This takes time, and is more valuable than any advertising you can buy.

Startup 91

Startup Search Engine Optimization Course Media 91

Startup Professionals Musings

FEBRUARY 15, 2011

I come from a high-tech software background, and only a few years ago, it would cost at least a million dollars ($1M) for a team of professionals to produce any commercial software product. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. Manufacturing cost and lead times.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

Startup Professionals Musings

NOVEMBER 27, 2011

For businesses, these are now prime sources of business networking, customer service, and client leads. Search engine marketing (SEM). This popular form of Internet marketing seeks to increase website ranking in search engine results. Techniques include search engine optimization (SEO) and paid result placement.

SEM 95

SEM Search Engine Optimization Blogging PPC 95

Startup Professionals Musings

OCTOBER 30, 2010

They became popular for socializing, but now are prime sources of business networking, customer service, and client leads. Search engine marketing (SEM). This popular form of Internet marketing seeks to increase website ranking in search engine results. Facebook alone has 500 million members. Pay per click (PPC).

Entrepreneur 89

Entrepreneur SEM Search Engine Optimization Blogging 89

Startup Professionals Musings

FEBRUARY 13, 2010

I come from a high-tech software background, and only a few years ago, it would cost at least a million dollars ($1M) for a team of professionals to produce any commercial software product. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. Manufacturing cost and lead times.

Startup 50

Startup High Tech Search Engine Optimization SEM 50

Tech Zulu Event

DECEMBER 1, 2011

In this interview, we catch up with an amazing TechZulu Spotlight alumnus, Joey Flores, CEO of Earbits , a hand-curated music discovery engine that allows its bands and artists to advertise and promote their own material, events, announcements, contests, whatever. You can sell CDs, downloads, ringtones, t-shirts, stickers, and more.

Startup 80

Startup Design Advertising Search Engine Optimization 80

Startup Professionals Musings

FEBRUARY 21, 2011

You don’t need to invent an innovative product to be a real entrepreneur. They are not the generalists required for new product startups. As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation.

Entrepreneur 89

Entrepreneur Services Product Search Engine Optimization 89

Startup Professionals Musings

SEPTEMBER 15, 2013

You don’t need to invent an innovative product to be a real entrepreneur. They are not the generalists required for new product startups. As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation.

Entrepreneur 106

Entrepreneur Services Search Engine Optimization Startup 106

Startup Professionals Musings

FEBRUARY 24, 2010

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Here are a few examples: Marketing specialists. Information specialists. We are becoming a society of entrepreneurs.

Entrepreneur 48

Entrepreneur Search Engine Optimization Startup SEM 48