Advertising Demand Pasadena Sales 
socalTECH
JANUARY 18, 2011
This morning, Pasadena-based Perfect Market (www.perfectmarket.com) announced a new, $9M round of funding for the firm's technology, which is used to help publishers monetize their content. It's some of the kinds of things Demand Media does, except, for the newsroom. The first piece is identifying and packaging content around demand.
socalTECH
NOVEMBER 9, 2012
Demand Media. Demand Media consistently popped up near number one in the list of "companies to work for" from our readers. The firm, based in Pasadena, has dozens of. positions on its site, ranging from software, sales, marketing, to finance. The now-public. The company recently reported record. Rubicon Project.
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socalTECH
NOVEMBER 15, 2010
Last week, Los Angeles-based Datapop (www.datapop.com) announced a Series A funding for the startup, which is developing search advertising products which better tune ads to improve click throughs. That allows marketers to drive a significant increase in sales, and a reduction in cost on the back end. Search Marketing.
socalTECH
DECEMBER 15, 2010
Among one of the fastest growing industries--despite what has been a stagnant economy--is Internet advertising, which has continued to grow strongly over the past two years. For today's interview, we spoke with Tim Cadogan , CEO of OpenX, to hear more about the firm's growth on the strength of Internet advertising, and what the firm is up to.
socalTECH
MARCH 4, 2010
It's something like between $50M and $100M in sales per year. It's pretty typical in the life of a startup, where we've proven we have a product people like, and use and demand, and can scale, and we did a pretty effective job of learning about advertising and making revenues off high yielding, CPC advertising.
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