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DataPop Gets $1.7M

socalTECH

Los Angeles-based DataPop , a new paid search ad management firm started by a pair of Overture/Yahoo Search Marketing veterans, has raised $1.7M The company's technology allows search marketers to automatically create more relevant search ads, which result in a better response rate than a standard generic ad.

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Sustainable Strategies for Internet Startup Success

Startup Professionals Musings

In a recent book by business technologies guru Joe Wozny, “ The Digital Dollar: Sustainable Strategies for Online Success ,” I found a good summary of the top strategies, with some practical advice on how to implement them: Understand what’s in a name on the Internet. You have to be found and favored by search engines. Search engines.

Startup 96
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Ten of Southern California's Top Software Companies

SoCal Delicious

We've identified ten of the more technically interesting companies working on software in Southern California, using our unscientific, unproven, and undoubtedly biased informal polling. technology heavyweights Avamar (sold to EMC), and EchoSign (sold to Adobe)--among others. However, that's not always the case. Jason Lehmbeck, the.