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WaiveCar Launches Ad Supported Car Sharing In Santa Monica, Venice

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In an unusual twist for the car sharing market, a new, Los Angeles startup-- WaiveCar --said today that it has launched a new, mobile phone-driven car sharing program in Santa Monica and Venice, which lets drivers drive cars for free.

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Snapchat, R/GA Partner For New Startup Accelerator

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Venice, California-based Snap Inc. , the parent firm behind Snapchat , has joined up with R/GA Marketing --which helps run the Dodgers Accelerator in Los Angeles--to launched a new startup accelerator, the R/GA Marketing Tech Venture Studio with IPG. READ MORE>>.

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Three SoCal Startups That Beat Snapchat To $100M In Revenues

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Venice-based Snapchat might be the darling of the technology startup scene, but there are at least three, privately held startups--and maybe, more--in Southern California who recently passed $100M in revenues, according to a look through recent announcements. READ MORE>>.

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Briabe Media Finds $2M

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Venice, California-based Briabe Media , a mobile marketing firm targeting Hispanic, African, and Asian American consumers, said today that it has raised more than $2M in funding. Briabe Media offers up mobile advertising targeted at ethnic audiences, and is headed by James Briggs. READ MORE>>.

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Snapchat Injects New Life Into QR Codes

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Venice-based Snapchat --which has been including Snapchat branded QR-codes in its apps since January--said this week that it has rolled out a new program that allows users to personalize their own Snapcodes, with downloadable vector files and branding guidelines. READ MORE>>.

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FlipGloss.com Targets Fashion Market

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Venice-based FlipGloss Media announced this morning that it has launched a web site targeted at the fashion, design, travel, and lifestyle photography markets. The advertising-driven site said it was founded by Yahoo! Music veterans Kerry Trainor, Mike Randall, Robyn VanTol and Christopher Shattuck.

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Mogreet Raises $2.0M More

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Venice, California-based Mogreet , the mobile marketing firm headed by James Citron, has raised $2.0M Mogreet uses Mobile Messaging Service (MMS), SMS, QR codes, and more in advertising and marketing campaigns for its clients, which include such companies as Nike, ABC, WB, Paramount, Macy's, Gymboree, and many others.

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