SoCal CTO

MARCH 1, 2010

Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs , February 2, 2010 Looks at the critical equation around customer acquisition cost vs. customer lifetime value similar to what I discussed in Startup Metrics but in more depth. This post looks at the implementation details of HTML 5 video. Great stuff.

Pricing 150

Pricing Acquisition Customer Custom 150

Both Sides of the Table

AUGUST 14, 2009

I recently wrote a post on angel financing covering the topic of convertible notes but I realized I was thinking about the issue more from investor perspective and a very narrow topic of how to price the round. This post is for those who want to raise angel money. At an angel round you can get away with no market validation.

Angel 291

Angel Funding Venture Capital Startup 291

socalTECH

FEBRUARY 10, 2010

A few weeks ago, Rahul Sonnad --a serial entrepreneur who is best known for founding and selling thePlatform to Comcast--alternately confused and dazzled attendees at Twiistup, the Los Angeles tech conference, with a fake-stilted-Indian-immigrant and ukulele-singing-and-dancing studded pitch for his firm, Geodelic (www.geodelic.com).

Clearstone 124

Clearstone Incubator HTML Twiistup 124

SoCal CTO

SEPTEMBER 14, 2011

Have you tested the concept with customers using paper? Have you signed some test customers? Don't try to hunting programmers until you've pushed this as far as you can on paper and get early customers. He had a few early customers ready to go. Have you done all you can on paper? Do you have wireframes?

Guide 349

Guide Startup Mobile Framework 349

SoCal CTO

SEPTEMBER 14, 2011

Have you tested the concept with customers using paper? Have you signed some test customers? Don't try to hunting programmers until you've pushed this as far as you can on paper and get early customers. He had a few early customers ready to go. Have you done all you can on paper? Do you have wireframes?

Guide 296

Guide Startup Mobile Framework 296

SoCal CTO

NOVEMBER 11, 2009

I need to get you into both the Southern California Tech Central and the B2B Marketing Zone. We came up with a positioning strategy that helps them sell value-added when recession-pinched customers are squeezing them for low rates. What networking events in Los Angeles or Southern California do you go to?

Marketing 150

Marketing Social Media Blogging Media 150

Tech Zulu Event

APRIL 14, 2014

We will be releasing actual mobile apps down the road, but right now we have device-friendly HTML 5 web applications. MW: We love the customers in LA. There are so many opportunities to be a little bit more hands on, to work with some companies that are local, and there is a great opportunity in LA for that. Plus, sunshine.

Startup 85

Startup Southern California Mobile Software 85