Both Sides of the Table

JANUARY 19, 2015

Almost every online business I know (eCommerce, online software, mobile games) invests heavily in “customer acquisition” This includes investments often not properly measured (SEO, PR, Social) as well as costs that people measure more precisely (advertising, SEM, FB CPA/CPI ads). But you don’t need to spend money on SEM.

SEM 150

SEM Content Platform Acquisition 150

Startup Professionals Musings

JUNE 18, 2012

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. No need to make the assumption that you will need a rich uncle or an angel investor for every idea you come up with. In summary, I see a historic shift taking place in the world today. Skip the IT consultants and build an entry website yourself to save $50K.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

Startup Professionals Musings

FEBRUARY 15, 2011

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. No need to make the assumption that you will need a rich uncle or an angel investor for every idea you come up with. In summary, I see a historic shift taking place in the world today. Skip the IT consultants and build an entry website yourself to save $50K.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

Startup Professionals Musings

FEBRUARY 13, 2010

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. No need to make the assumption that you will need a rich uncle or an angel investor for every idea you come up with. In summary, I see a historic shift taking place in the world today. Skip the IT consultants and build an entry website yourself to save $50K.

Startup 50

Startup High Tech Search Engine Optimization SEM 50