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Interview with Evan Rifkin, Burstly

socalTECH

in a venture round from GRP Partners and Rincon Ventures, for the firm's mobile ad management platform. Mark Suster lead GRP's investment in the firm, and Jim Andelman led Rincon's investment. Evan Rifkin: Basically, we are an open and free ad management platform. Our space is pretty young.

Startup 164
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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

I’m very pleased today to announce that I invested, on behalf of GRP Partners, in Burstly alongside Rincon Venture Partners , an early stage VC in Southern California whith whom we love to work (and were our co-investors on RingRevenue ). He knows the ad management and ad network businesses. Enter Burstly.

Mobile 282
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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

Booyah – Develops a location based service platform that pairs the virtual world with mobile gaming. In the show we talked about why this is important to mobile application developers. Tested platform on San Francisco’s Live 105; then scaled out for national syndication with positive audience uplift.

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Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

My firm GRP Partners recently funded a young LA based company named Ad.Ly People rightly recognize that comments on blogs are just a form of a stream and thus the growth of open commenting platforms like Disqus and IntenseDebate. So PPC (pay-per-click) advertising on social networks has performed poorly to date.

Ideas 286