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Interview with Evan Rifkin, Burstly

socalTECH

in a venture round from GRP Partners and Rincon Ventures, for the firm's mobile ad management platform. Mark Suster lead GRP's investment in the firm, and Jim Andelman led Rincon's investment. We cater to mobile phone developers--right now the iPhone, and coming soon to Android. Our space is pretty young.

Startup 164
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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

I’m very pleased today to announce that I invested, on behalf of GRP Partners, in Burstly alongside Rincon Venture Partners , an early stage VC in Southern California whith whom we love to work (and were our co-investors on RingRevenue ). He knows the ad management and ad network businesses. Enter Burstly.

Mobile 282
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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

In the show we talked about why this is important to mobile application developers. Primarily because you can launch applications where you focus on a acquiring a user base with a compelling product while not having to worry about how to build your services into a map view or having to build in services that find local businesses, etc.

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Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

My firm GRP Partners recently funded a young LA based company named Ad.Ly People mistook the fact that these text advertisements worked in Google to say they would work in social networks. So PPC (pay-per-click) advertising on social networks has performed poorly to date. Why am I excited about in-stream advertising then?

Ideas 286