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TrackStreet Takes $5.1M For Brand Protection

socalTECH

Santa Barbara-based TrackStreet , a developer of brand protection software, has raised $5.1M According to TrackStreet, it is developing brand protection technology, which uses artificial intelligence and automation to help brands monitor brand, MAP (minimum advertised price), and resale pricing violations.

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TrackStreet Takes $2M For E-Commerce Monitoring

socalTECH

Santa Barbara-based TrackStreet , a developer of software to help manufacturers monitor their channel and e-commerce sites--and in particular, minimum-advertising-price (MAP) policies--has raised $2M in seed funding, the company said Wednesday.

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Interview with Elizabeth Cholawsky, HG Data

socalTECH

For this morning's interview, we caught up with Elizabeth Cholawsky , the new CEO of Santa Barbara-based HG Data (www.hgdata.com), which develops software which helps marketers and salespeople understand the "technology stack" of their potential customers and prospects. Elizabeth Cholawsky: I never lost my ties to Santa Barbara.

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Interview with Andrew Schydlowsky, TrackStreet: Brand Protection Using AI

socalTECH

Our interview today is with Andrew Schydlowsky , the CEO and founder of Santa Barbara-based TrackStreet (www.trackstreet.com), a startup which is backed by Okapi Capital, The Cove Fund, Early Light Ventures, SaaS Venture Capital, and Stage Venture Partners. What is TrackStreet? How are you able to do all this?