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How Sendgrid Makes Sure Those App Emails Go Through, With Jim Franklin

socalTECH

If you're an application developer, sending emails through your application can be a chore. It turns out it's not just a quick line of code to send an email -- it's also a hassle to make sure that those emails get delivered, that your email isn't classified as spam, and handling all sorts of delivery issues.

Email 157
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It’s about time!

Berkonomics

While we are revisiting the issues raised by my (newly revised) book, Extending the Runway , we should examine the challenges to a CEO in making use of enterprise time, one of its most valuable and often misused assets. Extending the Runway book available at www.berkus.com. Email readers, continue here.]

Resource 176
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Business Development Advice (for the online world)

Jason Nazar

I often get asked for advice on Business Development. Get Warm Introductions – Typically 1 out of 10 people will email or call you back from a cold outreach. Seeing how you might work together is infinitely more impactful that trying to describe in text, even if you did write the best 6 th grade book reports.

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Guerilla Marketing, Brad Feld Style

InfoChachkie

Brad proudly described how the company successfully used thought leadership marketing to seed a marketplace in which companies can outsource their SEO campaigns to a legion of independent, third-party “optimizers.” If you have ever dealt with pretentious investors, you may pull a muscle laughing. Share and Enjoy.

Marketing 233
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What Tech Entrepreneurs Could Learn from Chamillionaire

Both Sides of the Table

Some other entrepreneurs who went down the MBA, consulting or banking routes without working at a startup are certainly book smart but haven’t always refined the street-smart skills needed to be an effective entrepreneur. In his early career he realized the importance of email lists. His email list became his power.

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Whose Life are You Going to Change?

Both Sides of the Table

If you’re at a large corporation, you have the ability to give a startup the first contract they need to break out from the crowd or at least give them their first pilot. years as a software developer I decided I wanted a change. I booked non-refundable tickets. Back an entrepreneur you believe in.

Startup 352
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Are MBAs Necessary for Start-ups or VC?

Both Sides of the Table

I say this as somebody who recruited several Harvard, Wharton and similar MBAs at my first company (the one where I acknowledge that I made every mistake in the book). My first job after college was as a developer at Andersen Consulting. I paid up for the diploma but can’t say that I saw better results. I installed Windows 3.1

Startup 337