Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

JUNE 29, 2022

I see a good discussion of the relevant strengths and issues in a new book, “ The Unfair Advantage ,” by Ash Ali and Hasan Kubba. Here are the key elements of the strengths framework they have developed, with my own insights and experience added for your consideration: Money: the capital you have, or can easily raise.

Help 130

Help Mentor Paramount Technical Review 130

Startup Professionals Musings

SEPTEMBER 16, 2023

Excellent detailed resources are everywhere, including a classic book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials.

Entrepreneur 104

Entrepreneur Startup Social Media News 104

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media. Real customers.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

NOVEMBER 24, 2019

Chris Brogan, in his classic book, “ The Freaks Shall Inherit the Earth ,” offers some great steps of encouragement for them on how to come out of the closet, some of which I will paraphrase here: Declare your freakiness (even if only to yourself). Establish a daily framework for action. Expand your communication media world.

Framework 126

Framework Startup Entrepreneur Ideas 126

Startup Professionals Musings

APRIL 7, 2021

My perspective on this role is outlined in the classic book “ Rapid Realignment ,” by the experts in this space, George Labovitz and Victor Rosansky. The basic alignment framework of strategy, customers, people, and processes hasn’t changed, but the pace of technological, competitive, and social change has increased at an amazing rate.

Social Media 143

Social Media Startup Framework Course 143

Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media. Real customers.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

NOVEMBER 28, 2020

Excellent detailed resources are everywhere, including a classic book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials.

Tips 161

Tips Startup Social Media News 161

socalTECH

APRIL 24, 2015

In the world of sports, getting high school sports scores have always been an issue for local media, such as newspapers and television stations. The next thing was our exit partners on my prior firms had all been media companies, and I had worked with those media companies for many years, and know how they work.

Media 100

Media Startup Avalon Social Media 100

socalTECH

APRIL 24, 2015

In the world of sports, getting high school sports scores have always been an issue for local media, such as newspapers and television stations. The next thing was our exit partners on my prior firms had all been media companies, and I had worked with those media companies for many years, and know how they work.

Media 100

Media Startup Avalon Social Media 100

Startup Professionals Musings

JULY 17, 2021

For insight, I recommend the details provided in the classic book “ The 5 Choices: The Path to Extraordinary Productivity, ” by Kory Kogon, Adam Merrill, and Leena Rinne. That means identifying the few most important roles you play in the startup right now, giving a framework for balance, motivation, and fulfillment.

Framework 153

Framework Product Entrepreneur Social Media 153

Both Sides of the Table

NOVEMBER 4, 2010

One of the most influential books of my career is The Innovator’s Dilemma by Clay Christensen. I cannot recommend it enough for people in the technology or media sectors. Reading it felt like read a university book for an economics class and no wonder since he’s a professor at Harvard Business School.

Startup 376

Startup Framework Marketing Customer 376

Startup Professionals Musings

APRIL 4, 2020

For example, I often hear proposals for new online social media or collaboration platforms, maybe more specifically tuned to inventors or artists, or easier to use, and populated by experts, to compete against Slack or Facebook. Investors are looking for breakthrough solutions to fund. Be forever curious and optimistic.

Startup 134

Startup Artificial Inteligence Ideas Entrepreneur 134

Startup Professionals Musings

JUNE 20, 2015

Chris Brogan, in his recent book, “ The Freaks Shall Inherit the Earth ,” offers some great steps of encouragement for them on how come out of the closet, some of which I will paraphrase here: Declare your freakiness (even if only to yourself). Establish a daily framework for action. Expand your communication media world.

Entrepreneur 108

Entrepreneur Framework Startup Ideas 108

TechCrunch LA

FEBRUARY 20, 2019

Former employees describe Friday catered lunches where costs could run over $100 per person, and Royan was known internally for a “book ordering problem” — a former employee said that “unbelievable amounts of books” would be delivered each week to the office by Amazon to maintain the firm’s extensive library. What a boring mess.

Venture Capital 202

Venture Capital Startup Technical Review Invest 202

Startup Professionals Musings

MAY 17, 2014

Chris Brogan, in his new book, “ The Freaks Shall Inherit the Earth ,” offers some great steps of encouragement for them on how come out of the closet, some of which I will paraphrase here: Declare your freakiness (even if only to yourself). Establish a daily framework for action. Expand your communication media world.

Entrepreneur 109

Entrepreneur Framework Startup Ideas 109

Startup Professionals Musings

DECEMBER 30, 2017

Chris Brogan, in his classic book, “ The Freaks Shall Inherit the Earth ,” offers some great steps of encouragement for them on how come out of the closet, some of which I will paraphrase here: Declare your freakiness (even if only to yourself). Establish a daily framework for action. Expand your communication media world.

Develop 57

Develop Development Framework Startup 57

Both Sides of the Table

JANUARY 12, 2014

We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework. If you publish a book, how do you get on the NY Times best seller list? Simply write a great book?

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

JANUARY 2, 2015

For insight, I recommend the details provided in a new book “ The 5 Choices: The Path to Extraordinary Productivity, ” by Kory Kogon, Adam Merrill, and Leena Rinne. That means identifying the few most important roles you play in the startup right now, giving a framework for balance, motivation, and fulfillment.

Product 111

Product Entrepreneur Framework Social Media 111

Startup Professionals Musings

MAY 4, 2016

Excellent detailed resources are everywhere, including a new book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials.

Startup 61

Startup Social Media News Tool 61

Startup Professionals Musings

AUGUST 21, 2013

My perspective on this role is outlined in the book “ Rapid Realignment ,” by the experts in this space, George Labovitz and Victor Rosansky. The basic alignment framework of strategy, customers, people, and processes hasn’t changed, but the pace of technological, competitive, and social change has increased at an amazing rate.

Startup 94

Startup Social Media Entrepreneur Framework 94

Startup Professionals Musings

JULY 24, 2012

The details of this role are outlined in a new book “ Rapid Realignment ,” by the experts in this space, George Labovitz and Victor Rosansky. The basic alignment framework of strategy, customers, people, and processes hasn’t changed, but the pace of technological, competitive, and social change has increased at an amazing rate.

Entrepreneur 93

Entrepreneur Social Media Startup Framework 93

Startup Professionals Musings

JANUARY 3, 2016

For insight, I recommend the details provided in a recent book “ The 5 Choices: The Path to Extraordinary Productivity, ” by Kory Kogon, Adam Merrill, and Leena Rinne. That means identifying the few most important roles you play in the startup right now, giving a framework for balance, motivation, and fulfillment.

Product 60

Product Entrepreneur Framework Social Media 60

Both Sides of the Table

DECEMBER 19, 2011

Social media will be pervasive in the enterprise and is primarily driving by customer interactions. We had to develop whole frameworks of “middleware” to deal with this problem. Also note that AJAX finally took off when Google open-sourced a bunch of its internally built AJAX frameworks. You need to log in to use it.

Web 355

Web HTML Mobile Social Network 355

Tech.Co

MARCH 1, 2018

If the user shares the add on social media, they earn an extra $.25. That’s why Canecto developed a cutting-edge, AI framework designed to be a web analytics assistant and help provide owners relevant insights around their customer base and learn how visitors interact with their content. Quirktastic Media (Durham, NC).

Startup 79

Startup Mentor Platform Help 79

Both Sides of the Table

JANUARY 17, 2011

One of the books that first made me aware of the “creative brain&# was “ Drawing on the Right Side of the Brain &# by Betty Edwards. All are known creativity drivers and are covered in the book mentioned above. She literally encourages you to draw things upside down. For others they swear by music. If so, why?

Writing 356

Writing Startup Ideas Summary 356

Startup Professionals Musings

JUNE 15, 2016

It is search engines, web content, blogs, social media, e-mail direct, on one of many mobile-phone approaches? As I was scouting around for some guidance on this subject, I came across a new book, “ Get Scrappy ,” by Nick Westergaard, who is a recognized expert on brand strategy and digital marketing. For good content, less is more.

Marketing 58

Marketing Startup Social Media Newsletter 58

Startup Professionals Musings

OCTOBER 3, 2020

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. This is counter to the traditional business premise of “control,” so many companies are still pushing back.

Framework 159

Framework Social Media Software Review Social Network 159

Startup Professionals Musings

JUNE 28, 2023

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. This is counter to the traditional business premise of “control,” so many companies are still pushing back.

Social Media 112

Social Media Media Software Review Social Network 112

Both Sides of the Table

AUGUST 16, 2017

Much of the focus on the public discourse has been how social media and the polarization of information sources has worsened the problem. I read books like where a professor in moral philosophy — Jonathan Haidt — discusses how humans make decisions in daily life and how they rationalize the choices they make. And I’m ok with that.

Framework 202

Framework Social Media Class Course 202

Startup Professionals Musings

DECEMBER 22, 2018

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. This is counter to the traditional business premise of “control,” so many companies are still pushing back.

Software Review 92

Software Review Social Media Social Network Technical Review 92

Both Sides of the Table

AUGUST 14, 2016

I also listened to the book on tape, “Shoe Dog,” the memoir by Phil Knight about the founding and evolution of Nike. But the single most important book I’ve read this year is “ Between the World and Me ” by Ta-Nehisi Coates. The framework for the book is a letter to Coates’ son who is a teen ager.

Innocal 236

Innocal Startup Course Framework 236

Startup Professionals Musings

NOVEMBER 23, 2016

Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. This is counter to the traditional business premise of “control,” so many companies are still pushing back.

Software Review 90

Software Review Social Media Social Network Technical Review 90

Startup Professionals Musings

MAY 19, 2013

Charlene Li, in her book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. I support her ten elements of the basic framework and vocabulary of open information sharing and open decision making: Explaining: creating buy-in.

Social Media 102

Social Media Entrepreneur Software Review Social Network 102

Startup Professionals Musings

APRIL 17, 2012

Charlene Li, in her recent book “ Open Leadership ,” attempts to show leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. This is counter to the traditional business premise of “control,” so many companies are still pushing back.

Entrepreneur 97

Entrepreneur Social Network Software Review Social Media 97

Startup Professionals Musings

OCTOBER 8, 2010

Charlene Li, in her latest book “ Open Leadership ,” attempts to show leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Tags: entrepreneur startup open leadership social media business. Updating: capturing knowledge and actions.

Social Media 89

Social Media Startup Software Review Social Network 89