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Startup Professionals Musings
DECEMBER 14, 2013
Kristin Zhivago, in her book “ Roadmap to Revenue ,” makes the point that the selling system is broken, since sellers no longer sell the way customers are buying. Include planned measurements and metrics. The Internet and smartphones have changed everything. Start where the customer wants you to be and work backwards.
Startup Professionals Musings
APRIL 7, 2017
Kristin Zhivago, in her classic book “ Roadmap to Revenue ,” makes the point that the selling system is broken, since sellers no longer sell the way customers are buying. Include planned measurements and metrics. The Internet and smartphones have changed everything. Start where the customer wants you to be and work backwards.
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Startup Professionals Musings
NOVEMBER 3, 2012
Kristin Zhivago, in her book “ Roadmap to Revenue ,” makes the point that the selling system is broken, since sellers no longer sell the way customers are buying. Include planned measurements and metrics. The Internet and smartphones have changed everything. Start where the customer wants you to be and work backwards.
Startup Professionals Musings
AUGUST 25, 2011
Kristin Zhivago, in her new book “ Roadmap to Revenue ,” makes the point that the selling system is broken, since sellers no longer sell the way customers are buying. Include planned measurements and metrics. The Internet and smartphones have changed everything. Start where the customer wants you to be and work backwards.
Tech Zulu Event
NOVEMBER 8, 2012
com , Chris McCann who recently had his start up StartUp Digest acquired, Ryan Paugh of the Young Entrepreneur Council (YEC), Scott Case from Start Up America also part of the founding team at Priceline.com and Julien Smith who co-wrote the best selling book “ Trust Agents ” with Chris Brogan. vc , Liam Martin with Staff.
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