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Rubicon Project Launches Updated Ad Product

socalTECH

Los Angeles-based Rubicon Project has launched an updated sales and pricing application aimed at premium advertisers, the firm said today. Rubicon is backed by Clearstone Venture Partners, Mayfield Fund, IDG Ventures and Peacock Equity Fund. According to Rubicon, its Permission Control 2.0

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What Mattered in 2010: Bruce Hallett, Miramar Venture Partners

socalTECH

Last week, we asked with Jim Armstrong of Clearstone Ventures about his opinions, and today, we're featuring the thoughts of Bruce Hallett , a venture capitalist at Miramar Venture Partners. What was the biggest news for you/your firm this year? Instead, they're going serial by returning to the market with revolutionary new companies.

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This Week in VC – Scott Painter, CEO of Zag & TrueCar

Both Sides of the Table

Company plans to use the capital to build out sales and marketing and r&d. -a Incubated by Clearstone Ventures in 2008. Spread through word-of-mouth as the company has no sales team, all engineers. -Offers virality optimization tools and A/B testing inside Facebook. a fbFund winner. Competitors: Omniture , Webtrends.

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TechZulu Presents: The Annual Startup Forecast

Tech Zulu Event

He is currently a Managing Director of the Clearstone Global Gaming Fund and sits on the boards of IMI Exchange, Xfire, Playsino, ExpressCoin, GoCoin, FGL, Spicy Horse Games, KnCMiner.cn, Robocoin China and the Mastercoin Foundation. On Demand).

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The Challenges (& Opportunities) of Starting a Tech Company in LA

Jason Nazar

We tend to be better at things like team building, negotiations, sales, and fundraising – which are arguably the most important skills entrepreneurs should posses. If there were more great companies coming out of LA then it would create more demand for high quality VC firms. It’s a chicken and egg problem.

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