Startup Professionals Musings

AUGUST 27, 2022

The classic book, “ Hunting in a Farmer's World: Celebrating the Mind of an Entrepreneur ,” by serial entrepreneur and business coach John F. In business, entrepreneurs hunt for new innovative solutions to problems, new ways of beating competitors, new markets, and new customers. These are the ultimate hunters.

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Entrepreneur Marketing News Slides 124

Startup Professionals Musings

JANUARY 29, 2021

Whether it be in person, on the phone, or implied in your marketing, your people and their engagement level is the key driver of customer loyalty, advocacy, and sales growth. You need their full support in today’s rapidly changing market. That takes less time and gives everyone greater satisfaction.

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Satisfaction Demand Resource Competition 154

Startup Professionals Musings

NOVEMBER 10, 2021

Unfortunately, I often see goal misalignments with teams, such as marketing measured on sales volume, or sales measured on customer retention. Doing so will increase both your personal life accountability, as well as your business satisfaction. Align accountability with organizational objectives.

Startup 132

Startup Training Metrics Examples 132

Startup Professionals Musings

DECEMBER 22, 2021

Happy customers quickly become your biggest advocates, today reaching far beyond friends and family, and they make traditional marketing efforts pale in comparison for growth, loyalty, and new customer acquisition costs. Too many businesses I know still see customer service as a burden, rather than an opportunity to gain loyalty and advocacy.

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Customer Custom Satisfaction Metrics 114

Startup Professionals Musings

AUGUST 30, 2023

I’m fully convinced that success is all about you rather than the market. In this context, I was impressed with the insights provided in a new book, “ Stay Sane In An Insane World ,” by peak performance coach Greg Harden. Make your mantra one of job satisfaction and delivering customer value, rather than avoiding failure today.

Mentor 104

Mentor Startup Coach Satisfaction 104

Startup Professionals Musings

JANUARY 18, 2023

Even the best marketing doesn’t do it. With pervasive access to social media, customers no longer differentiate poor product repair and replacement from a poor shopping experience or customer usage satisfaction. Your challenge is to excel in all elements of a customer interaction, from pre-sales to long-term advocacy and image.

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Competition Services Customer Custom 109

Startup Professionals Musings

JULY 15, 2020

These are the timeless principles that must guide all hiring, marketing, and execution decisions. These will almost always be related to sales and marketing, since they must tie back to cash flow. Increase you focus on coaching, training, and mentoring. Implement the key business metrices you will live by.

Metrics 140

Metrics Entrepreneur Coach Satisfaction 140