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Social Search – What Entrepreneur Needs To Know

InfoChachkie

It is no secret that Pinterest and other social commerce sites have begun to dial in the commerce equation. Search Meets Social = Commerce. The combination of Search and Social is redefining the way marketers are allocating their ad budgets. How would you advise marketing teams which split out brand and commerce?

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Interview with Dan LeBlanc, CEO and Co-founder, Daasity

socalTECH

in a funding led by Orange County's Okapi Venture CapitalĀis looking to help direct to consumer brands use better data to direct their marketing and other efforts. A lot of those brands, on the e-commerce side, are becoming more data driven. We are helping to answer those challenging and important questions a business wants to answer.

Startup 113
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Interview with Scott Morrow, Curatemedia

socalTECH

Essentially, we're still oriented around social shopping, where our fundamental value proposition is helping consumers figure out what to buy. That's why we exist, and why we are a company, to help consumers figure out that fundamental question. How we do so, is we help consumers discover new products and shop for them.

Content 165