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Performance marketing agency MuteSix bets on content and data to boost DTC e-commerce

TechCrunch LA

Warby Parker filing to IPO last week was one more sign that direct-to-consumer (DTC) is an extremely powerful e-commerce trend. “They demonstrate best-in-class expertise with Facebook and Google paid ad platforms. “They demonstrate best-in-class expertise with Facebook and Google paid ad platforms.

Commerce 211
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TikTok Hopes Startups Can Breathe Life Into Its Shopping Struggles

Tech.Co

Live Shopping is an integral part of the “social commerce” phenomenon – a general term for ecommerce experiences within which customers don’t even have to leave social media platforms to buy items – but other tech companies like Meta, as well as TikTok, have struggled with it in the US and Europe so far.

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Daasity Gets $2.3M For Business Data Analytics

socalTECH

According to the company, it has developed a platform that addresses the critical steps of data extraction, transformation, and analysis to give end users access to business data and metrics. READ MORE>>.

Metrics 113
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Why Amazon Is the Undisputed E-Commerce Growth Leader

Startup Professionals Musings

From meager beginnings selling books online back in 1994, Amazon is currently the largest e-commerce retailer and cloud computing platform in the world, and now dominates even the giant Walmart. A platform is a business model and capability that can be accessed and customized by external users. Accept no excuses.

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6 Information Surges Raise Huge Startup Opportunities

Startup Professionals Musings

Digital commerce: infinite options for buying goods and services online. Data enable: use metrics and measurements. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. For startups, this is an engagement opportunity worth billions of dollars.

Startup 126
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8 New Business Keys To Success For Real Entrepreneurs

Startup Professionals Musings

Years ago, it cost a million dollars for a new e-commerce site, one that you can now create for almost nothing with current tools and technology. Fundraising through online platforms and crowdfunding. Professional investors now look for startups through popular online platforms, including Gust and InvestorHunt.

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8 Tips For Getting Your Startup Right The First Time

Startup Professionals Musings

Years ago, it cost a million dollars for a new e-commerce site, one that you can now create for almost nothing with current tools and technology. Fundraising through online platforms and crowdfunding. Professional investors now look for startups through popular online platforms, including Gust and InvestorHunt.

Tips 161