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TechEmpower
JULY 24, 2023
At TechEmpower, we frequently talk to startup founders, CEOs, product leaders, and other innovators about their next big tech initiative. After all, that’s what tech innovation is all about. Ads, Viral/Social, SEO)? What are some sites or companies in the same space? But there are some common elements too.
Startup Professionals Musings
DECEMBER 3, 2021
In the past, if your startup had a website presence, the company was credible by definition. What validates credibility and makes your site memorable in the minds of consumers, and how much does it cost? Put yourself on the site. Until the company name is a famous brand, you are the brand. People buy from people.
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Both Sides of the Table
JANUARY 12, 2014
If you’re a technology startup you need to excel at product, of course. While many tech startups do this intuitively (say, SnapChat thinking it would be much better if our photos out partying disappeared) it still happens. It’s worth a quick read. My argument is pretty simple. Rebelling is simply a form of snobbery.
Startup Professionals Musings
FEBRUARY 20, 2019
In the past, if your startup had a website presence, the company was credible by definition. What validates credibility and makes your site memorable in the minds of consumers, and how much does it cost? Put yourself on the site. Until the company name is a famous brand, you are the brand. People buy from people.
Both Sides of the Table
APRIL 4, 2011
One of the things I discuss the most with the portfolio companies I’m involved with is that “you manage what you measure.”. Make them widely available inside the company and share your most important goals with your board. My experience has proven that even some well known companies are under-whelming in this department.
Startup Professionals Musings
AUGUST 20, 2013
In the past, if your startup had a website presence, the company was credible by definition. What validates credibility and makes your site memorable in the minds of consumers, and how much does it cost? Put yourself on the site. Until the company name is a famous brand, you are the brand. People buy from people.
Startup Professionals Musings
JULY 22, 2012
In the past, if your startup had a website presence, the company was credible by definition. What validates credibility and makes your site memorable in the minds of consumers, and how much does it cost? Put yourself on the site. Until the company name is a famous brand, you are the brand. People buy from people.
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