Startup Professionals Musings

AUGUST 20, 2013

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. Publish a regular blog, contribute to relevant social networks, and write a “white paper” on your technology. They will exit quickly. Show evidence of your expertise.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Startup Professionals Musings

FEBRUARY 21, 2011

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Writing specialists. The days when these roles were stable careers for company employees are gone.

Entrepreneur 89

Entrepreneur Services Product Search Engine Optimization 89

Startup Professionals Musings

APRIL 27, 2011

Every business wants their web site to appear on the first page of search engine results from a relevant search (Search Engine Optimization). Search the Internet for blogs in your industry and do a little research before you start. An informal writing style is generally recommended.

Blogging 91

Blogging Search Engine Optimization Services Writing 91

Startup Professionals Musings

JULY 22, 2012

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. Publish a regular blog, contribute to relevant social networks, and write a “white paper” on your technology. They will exit quickly. Show evidence of your expertise.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

Startup Professionals Musings

DECEMBER 5, 2010

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. Publish a daily blog, contribute to relevant social networks, and write a “white paper” on your technology. People buy from people. They will exit quickly.

Tips 92

Tips Search Engine Optimization Startup Advertising 92

Startup Professionals Musings

MARCH 23, 2013

Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. Their computers then cleverly merge your ads with search results when users search words imply an interest in your products. This is NOT the same as Search Engine Optimization (SEO).

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

OCTOBER 3, 2010

Search engine marketing is simply buying advertising for your business from Google or another search engine company. Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products. Campaign setup and ad copy writing.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Startup Professionals Musings

FEBRUARY 24, 2010

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Writing specialists. The days when these roles were stable careers for company employees are gone.

Entrepreneur 48

Entrepreneur Search Engine Optimization Startup SEM 48

Tech Zulu Event

NOVEMBER 18, 2011

Let me explain why this company had such an impact on my life. On the card I usually write the date, where I met the person, how I met them and what value I can bring to the table. Ask yourself, ‘what does my company solve’? Partner with companies who relate to what you are selling, but aren’t direct competitors.

Custom 85

Custom Customer Marketing SEO 85

Tech Zulu Event

DECEMBER 1, 2011

We really enjoyed what their company has been doing and hope you like what Joey has to say. I’ve been working in the online advertising business for about 13 years handling everything from affiliate programs and banner ad campaigns, to search engine optimization and Google Adwords. But sell them to who?

Startup 80

Startup Design Advertising Search Engine Optimization 80

InfoChachkie

DECEMBER 2, 2009

As Marketing Guru Guy Gabriel of Idea Engineering points out in Max Brand , viral marketing has made many an entrepreneur terminally ill. Unpaid Search – Never pay a consultant to help you achieve a higher search ranking. Such Search Engine Optimization (SEO) is modern-day snake oil.

Custom 164

Custom Customer Advertising SEM 164