Competition Develop SEM Writing 
Both Sides of the Table
MARCH 11, 2011
It was a pleasure to write them myself. Not because they didn’t want to do Pay-per-click (they are huge buyers of SEM) but because they didn’t want other people to know what they paid for clicks! So when he saw the browser it instantly dawned on him that this would be the greatest customer development tool ever.
Startup Professionals Musings
OCTOBER 3, 2010
Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). SEM is sometimes called “buying your way into search results.” Campaign setup and ad copy writing. Popular keywords have higher costs.
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InfoChachkie
JULY 23, 2012
In particular, Brad was impressed that, “Trada…educated people on how SEM works…and they were incredibly inclusive. They basically said, ‘Anybody who is a developer, come hang out here at Trada and we’ll give you coffee and food and a desk and Internet and you can plant here… and of course, some of those people (became) optimizers.
Startup Professionals Musings
MARCH 23, 2013
Campaign setup and ad copy writing. There are many additional variables that the inexperienced marketer may not even think to consider: competition and positioning strategies, budgeting, match types, search and content syndication, and ad copy testing, as well developing the best ad wording and layouts.
Both Sides of the Table
MARCH 25, 2016
The questions that a VC mulls before writing a check are precisely the questions you should be asking yourself. And our software allowed us to offer: tighter pick-up windows, better utilization of “uploader staff” and to launch new products & services that I won’t discuss because they’re in development now.
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