Startup Professionals Musings

MARCH 16, 2014

Concentrate elsewhere on the near-term marketing activities (which are also expensive) for this round of funding. Use social media and Search Engine Marketing (SEM) to start. Create meaningful content and engage others online (free downloads, white papers, webinars, regular blogging). Get exposure for your expertise.

Marketing 102

Marketing Funding Social Media SEM 102

Startup Professionals Musings

JANUARY 17, 2013

Concentrate elsewhere on the near-term marketing activities (which are also expensive) for this round of funding. Use social media and Search Engine Marketing (SEM) to start. Create meaningful content and engage others online (free downloads, white papers, webinars, regular blogging). Get exposure for your expertise.

Marketing 106

Marketing Startup Social Media SEM 106

Startup Professionals Musings

AUGUST 5, 2013

A good many startups I know have been “successful” over a couple of years in overcoming the challenges of starting the business, including incorporation, services development, funding, and setting up operations. It’s important to stand up to competition and wear your reputation on your sleeve. Today, marketing is all about immediacy.

Entrepreneur 93

Entrepreneur Startup Outsource Development Sales 93

Startup Professionals Musings

JULY 6, 2012

A good many startups I know have been “successful” over a couple of years in overcoming the challenges of starting the business, including incorporation, services development, funding, and setting up operations. It’s important to stand up to competition and wear your reputation on your sleeve. Today, marketing is all about immediacy.

Startup 94

Startup Outsource Development Sales Social Media 94

Startup Professionals Musings

MARCH 28, 2011

A good many startups I know have been “successful” over a couple of years in overcoming the challenges of starting the business, including incorporation, services development, funding, and setting up operations. It’s important to stand up to competition and wear your reputation on your sleeve. Today, marketing is all about immediacy.

Tips 92

Tips Startup Services Outsource Development 92

Startup Professionals Musings

DECEMBER 7, 2010

Concentrate elsewhere on the near-term marketing activities (which are also expensive) for this round of funding. Use social media and Search Engine Marketing (SEM) to start. Create meaningful content and engage others online (free downloads, white papers, webinars, regular blogging). Get exposure for your expertise.

Marketing 94

Marketing Startup Social Media SEM 94