Both Sides of the Table

FEBRUARY 21, 2010

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. But of course Google eventually became the massive winner in this category.

Advertising 284

Advertising Invest RSS CPC 284

Startup Professionals Musings

JULY 10, 2015

While you are doing all this work, of course, you need deep pockets to fund all your efforts, content and growing website hosting fees. It helps to understand how online advertising really works. For the advertiser, this is the cost-per-click (CPC) model.

Advertising 99

Advertising CPC PPC Sites 99

socalTECH

MARCH 4, 2010

It's pretty typical in the life of a startup, where we've proven we have a product people like, and use and demand, and can scale, and we did a pretty effective job of learning about advertising and making revenues off high yielding, CPC advertising. I offered to bring in pizza and stay late one night to help, and was expecting 10-12 people.

Technical Review 171

Technical Review Rustic Canyon Screening Startup 171

Tech Zulu Event

SEPTEMBER 4, 2012

Students have to register with their matriculation numbers, and supply upon registration, their course of study, faculty, department, mode of entry, year of entry etc. We recognised her of course with her stunning profile picture. We also raised fund for CPC advertising, which doubled sign-ups. It all worked out fine.

Social Network 100

Social Network Networking Advertising Startup 100

InfoChachkie

DECEMBER 2, 2009

Unpaid Search – Never pay a consultant to help you achieve a higher search ranking. Cost Per Click (CPC) or Download (CPD) – As the name implies, advertisers pay only for clicks on its advertisements or when a user downloads its software, case study or whitepaper. Such Search Engine Optimization (SEO) is modern-day snake oil.

Customer 164

Customer Custom Advertising SEM 164