Both Sides of the Table

FEBRUARY 21, 2010

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. When we look at Twitter we’re following friends or people from whom we want to know more information.

Advertising 284

Advertising Invest RSS CPC 284

socalTECH

FEBRUARY 1, 2011

However, one area has mostly been ignored, which is vertically focus, business-to-business information. Los Angeles-based Aggregage (www.aggregage.com) is looking to help aggregate the content across multiple blog publishing sites, and curate that information into specific, B2B niche vertical web sites. Robert Flynn: Yes.

Startup 162

Startup Content Advertising Sites 162

Both Sides of the Table

MARCH 30, 2010

The first big wave of this change came from the introduction of the iPhone, which was the first well built mobile device for using the web. banner ads on a CPM, CPC or a Cost-Per-Install [CPI] basis). It has existed on the tethered web for some time and open and free platforms like Open X have gained much traction.

Mobile 282

Mobile Invest Company Companies 282