socalTECH

NOVEMBER 29, 2011

Los Angeles-based Nami Media , a provider of online advertising technology, has been acquired by Providence, Rhode Island-based LIN TV Corp. , According to LIN TV, it has acquired a majority ownership position in Nami Media. Nami Media is headed by Alex B. Nami Media was co-founded by Gary Mittman and Ethan Joffe.

Media 168

Media CPC Acquisition Google 168

socalTECH

FEBRUARY 1, 2011

Roberty Flynn: We are building what we see as the next generation of business to business media. However, as we have seen in the last few years, traditional media has been failing. That will primarily be focused on ad sponsorships, and selling advertising via lead generation, CPC, white papers, and so on, to generate revenue.

Startup 162

Startup Content Advertising Sites 162

Both Sides of the Table

OCTOBER 8, 2014

Let me start with the obvious baseline that most people probably know instinctively: Los Angeles is the 3rd largest technology startup ecosystem in the US. billion in venture capital to LA’s technology startups and 2014 will shatter that figure. He built & IPOd Demand Media. acquired Overture for $1.63 Yes, Google won.

Entrepreneur 376

Entrepreneur Snapchat Startup Google 376

Both Sides of the Table

FEBRUARY 21, 2010

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. further down the sales funnel from CPC advertising where you pay for a click but still need to convert on your own).

Advertising 284

Advertising Invest RSS CPC 284

socalTECH

DECEMBER 15, 2010

They can sell those ads on a CPM, CPC, or CPA basis. We run it through our exchange, OpenX Market, which is in simple terms a stock market for online media. That is really important, because your ad revenue stream is so critical for your business, you need to play nice with the other parts of your technology infrastructure.

OpenX 242

OpenX Advertising Yahoo Pasadena 242

Tech Zulu Event

SEPTEMBER 4, 2012

Other people on the LAGbook Team include Josh Osemwegie (our Chief Financial Officer), Nosa Ilegbinehi (our Chief Publicity Officer), and Emmanuel Alugo (our Chief Technology Officer). We also raised fund for CPC advertising, which doubled sign-ups. We’re a team of 5.

Social Network 100

Social Network Networking Advertising Startup 100