Pour And Stir II – Managing Your Cost Per Customer
InfoChachkie
DECEMBER 2, 2009
For instance, a travel site might contain travel tips, along with ads for great deals on vacations. Cost Per Click (CPC) or Download (CPD) – As the name implies, advertisers pay only for clicks on its advertisements or when a user downloads its software, case study or whitepaper. They are paid nothing for simply displaying the ad.
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