socalTECH
OCTOBER 7, 2010
As part of the new mobile ad service, Burstly said it has partnered with mobile application developer Newtoy, which develops the Words With Friends application. Burstly also said its new Storefront feature allows advertisers to use geo-targeting, supports both CPC and CPM pricing models, and supports both Apple iOS and Android phones.
socalTECH
NOVEMBER 29, 2011
Los Angeles-based Nami Media , a provider of online advertising technology, has been acquired by Providence, Rhode Island-based LIN TV Corp. , Nami Media provides cost-per-click (CPC), cost-per-acquisition (CPA), and other related ad inventory and management software and services. The firm had been founded in 2001.
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socalTECH
MARCH 21, 2013
Domeyer recently told us how mobile visitors to the web are dramatically changing how Oversee looks at the market, and are pushing the firm to invest more in technology to adapt to mobile users. If someone goes to a certain domain now, instead of seeing a CPC advertisement, we could instead offer them to download different apps.
socalTECH
JUNE 28, 2013
You can use it for anything, to do marketing attribution, for CPC, for social marketing, and internal campaigns and programs. We''ve also been working with Amazon as a partner, and have been working with great development partners and service providers for our infrastructure and development. It''s been pretty smooth. READ MORE>>.
Startup Professionals Musings
JULY 10, 2015
One of the most popular and least successful models I see in new business plans for startups is the so-called Facebook model, providing free services to users while collecting revenue from ads to offset costs and grow the business. For the advertiser, this is the cost-per-click (CPC) model.
socalTECH
FEBRUARY 1, 2011
That will primarily be focused on ad sponsorships, and selling advertising via lead generation, CPC, white papers, and so on, to generate revenue. On the other side, we had about one third of our investments in early stage, technology driven companies. I got that up and running, got a seed financing done, and got the technology built.
socalTECH
DECEMBER 15, 2010
They can sell those ads on a CPM, CPC, or CPA basis. What we do is kind of interesting, because we provide those two basic services in combination. Our products include open source, as well as software-as-a-service, hosted products. We do have a software-as-a-service product which goes up to 100 million ads a month for free.
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