Custom Development Patents Web Yahoo 
Both Sides of the Table
APRIL 15, 2010
Bill Gross is the man responsible for the overwhelming amount of monetization on the web. billion to Yahoo! plus a large settlement on patent disputes paid from Google) so Bill did well on it. My take was that this follows three trends: a) customer involvement in product design, b) mass customization [e.g.
Both Sides of the Table
MARCH 11, 2011
To say he has had an impact on the web would be an understatement. GoTo.com went on to ink huge distribution deals with Microsoft, AOL & Yahoo! Overture was sold to Yahoo! He wanted to build direct customer relationships to get product feedback but only 2% of customers would ever return their registration cards.
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