Remove Customer Remove Mobile Remove Snapchat Remove Web
article thumbnail

7 Steps To A Memorable New Venture Marketing Rollout

Startup Professionals Musings

Even with instant two-way communication via the Internet and mobile phones, your greatest new solution or service won’t found or properly recognized without marketing. Should you be buying key words from search engines, building fabulous web content, blasting out e-mail campaigns, or putting all your efforts into viral videos or social media?

article thumbnail

Porter: Mobile Chores | The Constant Hustle and LA Tech, Interview with CEO Matt Lucido

Tech Zulu Event

Our mobile phones are capable of doing almost anything these days. What we are spending money and time on is onboarding customers on one end and on the other end onboarding providers. We launched with a web app, so we are only web-based. We haven’t had any capital to really test customer acquisition strategies.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

LA Tech Startup Innovators and Fun Facts

Tech Zulu Event

Whether the end goal is a functional business app or a mobile-friendly website, philosophie’s modern, open-source approach to development is sure to get the job done. Social Media: Snapchat. Developed by four Stanford University students, Snapchat , now located in Venice, is a new way to share moments with friends and family.

Startup 111
article thumbnail

What I Would Look for When Choosing a VC – Knowing What I Know Now?

Both Sides of the Table

Think of web vs. mobile. I’ve sat on ad tech boards with board members who clearly knew little about impressions, fill rates, CTRs, RTB, eCPMs or the difficulties & opportunities of embedded mobile SDKs vs. HTML5. You could look for a VC who has huge wins under his or her belt and therefore has a formula for success.

article thumbnail

What You Can Learn from a Scorpion

Both Sides of the Table

While all of this is going on you are trying to get customers to use your product, enterprises to sign contracts that don’t leave you with unlimited liabilities and landlords to take you in with limited deposits or guarantees. What are the chances that SnapChat or WhatsApp would emerge without getting crushed like a bug?

Startup 150
article thumbnail

The Coming Shift in Enterprise Software

Both Sides of the Table

Part I, Team) Tact was founded by Chuck Ganapathi , who was formerly the SVP of Products at Salesforce.com having led initiatives like their chat product, CRM and mobile. Here’s how they did it … Mobile First —  It is now well understood that “mobile first” dominated the consumer Internet and we take this for granted.

Software 105
article thumbnail

Snapchat 101 for VCs and Old Folks

Both Sides of the Table

Thus begins Snapchat and why you don’t get it. Snapchat will be used for both like the Internet (and TV) are. I just need to break you of the idea that Snapchat is for one thing – it is not. But since Snapchat uses the frequency above your hearing range it’s nearly impossible to “get” without help.

Snapchat 150